The Jet Business' Steve Varsano on why social media is vital

As Steve Varsano's social following edges towards the half a billion mark and his videos (produced by a talented young team at TiltedNeedle) are watched by millions of fans across the world, he explains to GearUp.TV's Liz Moscrop why showing up on social is so vital to attract young people into the private aviation industry.

Short-form video is the perfect medium. Creative, well-produced video content can convey the essence of the story in a vivid and memorable way.

As business aviation customers increasingly rely on mobile devices and social media, short videos shared across platforms grab their attention. Video is snackable, easily digestible content that informs and inspires.

We say this is the future of business aviation marketing. The possibilities are sky-high!

Tell YOUR story with video

contact video@gearup.tv now!

BlueSky Business Aviation News | 30th November 2023 | Issue #726