JetCharters.com, the worldwide air charter marketplace, realized a significant increase for its business in the first and second quarters of 2014, with 61% more visitors and trip requests through its website.

These numbers are in line with industry wide gains, including nearly 5% increases in total deliveries and billings in the general aviation sector (according to GAMA).

Business jet shipments are also up and along with information reported by additional agencies that monitor sales and use, this leads analysts to believe that the industry could be preparing for more of an upswing.

“The majority of our increased business is coming from our concentrated efforts to promote the service through a variety of search engine marketing, social media campaigns and other ad placements,” said Robert Hart, president at JetCharters.com. “We’ve improved the user experience and added partners in areas where those users need service and this has allowed us to expand our role as a leader in business aviation, charter specifically.”

The site is a popular resource for private operators who wish to market their aircraft and travelers who seek to make private jet charter travel arrangements. “We’ve added a number of quality operators and aircraft over the past year, especially in the United States” said Hart.

The needs of air charter travelers play an important role in the strategy that JetCharters.com has adopted. In fact, the company was first established as a response to the needs of domestic and international jet charter travelers. The mission of JetCharters.com is to remove the mystery from the experience and make all the necessary information readily available to consumers.

JetCharters.com carefully vets only the best of the best charter operators to provide air charter travelers with peace of mind knowing they can select any operator to get an elite, first-class experience. Charter solutions in the marketplace are all FAA approved, many ARGUS Safety rated.

“As with any industry, there are always dissenting opinions about what the future holds,” said Hart. “But we believe there is enough evidence to support the fact that the industry is coming back, since we field so much of the business, both from the consumer and operator points of view.”